- The “Google TV Streamer (4K)” has ultimately received a price increase starting Sunday, November 1, 2026.
- Prices have been raised simultaneously across various sales channels, including the official “Google Store,” Bic Camera, Yodobashi Camera, Rakuten Books, and others.
- A significant price hike of 8,500 yen, bringing the price to about 1.5 times the original price of 16,000 yen (now 24,500 yen including tax).
Despite being quietly increased in price on Friday, September 11, 2026, only to revert to its launch price the very next day, Google’s streaming device, the “Google TV Streamer (4K),” has now officially and definitively gone up in price.
Starting Sunday, November 1, 2026, the “Google TV Streamer (4K)” has indeed increased in price. Prices have been raised simultaneously not only on Google’s official e-commerce site, the “Google Store,” but also across various retail channels such as Bic Camera, Yodobashi Camera, and Rakuten Books.
This is a massive price hike of 8,500 yen, surging to approximately 1.5 times its original price of 16,000 yen (now 24,500 yen including tax).
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Although the “Google TV Streamer (4K)” has seen simultaneous price increases across all these sales channels starting Sunday, November 1, 2026, Amazon.co.jp in Japan continues to sell it at the original price of 16,000 yen including tax. However, since there is no telling when the price might go up there as well, we recommend grabbing one sooner rather than later if you have been eyeing it.
Source：Google Store